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Let me show you how every morning begins for me at the moment. Here’s how: I wake up, make the coffee, and take a stroll through the garden down to my little writing nook. To be honest, I don’t actually know if this is a “nook”. I have no idea what a nook is. I […]
Last week I held the first meeting of my 2025 mastermind group in London. It was a blast… My mastermind group has 8 entrepreneurs — all online educators. (It’s small by design. More intimate. Better experience.) We meet four times a year in London. It goes like this: I won’t go into the details here, […]
I held my first mastermind of the year in London a couple of weeks back at the Novotel in Canary Wharf.Coincidentally, I find myself in the same hotel this week, so before we go any further, here’s my view as I write this: Ah, London. When you’re bored of London, you’re bored of life. (Travel […]
Do you ever fantasise about having an office? I do. As much as I love my life in Hobbitshire, and as much as I’ve designed all my businesses to give me control over my time, so that I can just drop everything and spend the morning on the beach if I want… I sometimes daydream […]
Marketing porn. Here’s a definition: ”Stuff that makes you feel sophisticated when you talk about it at conferences.” Chief culprit? AB testing. Oh, AB testing… Don’t you just feel grown up when you’re AB testing? The most AB testing I ever did was in my first 1-2 years of business. (Tells you something, doesn’t it?) […]
No. And neither should you. …. Wait, you expected more meat on the bone? OK, here goes… … Recently everyone seems to be getting on Substack. Weird, I thought. After all, hasn’t Substack been around for a while? Didn’t it already “blow up” around 5 years ago? Hey, even I had a Substack once. True […]
Greetings from sunny Malta. I’m here for our annual team retreat with my business StoryLearning. It’s the same playbook as ever: It’s hard to underestimate the importance of team gatherings, especially if, like us, you’re fully remote. People sometimes ask how I justify the cost. (Which runs into multiple $10,000s.) And indeed, if the question […]
Mentee: Olly, I have an idea. Olly: Cool, I love ideas! What is it? Mentee: So, I was thinking of creating a new offer for my agency. A paid audit. I would look at their business and point out the bits that aren’t working. Olly: What’s the purpose? Mentee: If I offer the audit, and […]
This is not the email I expected to write today. I thought I was going to write “launch email 2” or whatever. Instead, I find myself scrambling to fix things going pear shaped. But rather than run from it… I’m going to confront it head on. . . . So, yesterday, two things happened: Now… […]
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