Scale your education business to 7+ figures with your freedom and integrity intact.
From the mentor behind your favourite creators.
My journey didn’t start as an entrepreneur. It started in a smoky pub as a jazz musician and in a classroom as an English teacher.
When I started my business, my goal was simple — make a living without losing what I loved.
In 2013, from a dusty café in the Middle East, I started my first education business, StoryLearning, to teach my passion for languages.
I grew that passion project into a $10M business that generates 7-figures in annual profit, needing only 4 days a month of my time.
That freedom allowed me to write books that sold 1.5 million copies, start multiple other 6 and 7-figure businesses, and invest in founders I believe in.
Today, I mentor established education entrepreneurs to grow profitably, teach with integrity, and keep the freedom they started for.
Building a profitable business is the easy part… The hard part is building a life you love.
Too many 6- and 7-figure entrepreneurs get trapped by hustle culture, only to wake up one day trapped in a business they hate.
Building an aligned business means respecting the things you care about:
This is about using your expertise to benefit those who need it, so that as you scale, you build a business you love.
That’s what I’m here to help you with.
With the right strategies, frameworks and mindset, you can design your education business to be simple and highly profitable.
It’s the ability to see the hidden leverage in your business, and it’s how I help entrepreneurs learn in hours or days what took me a decade to master.
The best way to understand this is to see it in action. My free case study breaks down the strategic thinking behind StoryLearning’s growth to a $10M business.
Anyone growing an online education business should seriously check out Olly's stuff!
I've managed to work myself out of the business!
Revenue is up 2X, while I'm working 50% less
So much has happened in the last few weeks that it’s hard to know where to focus. When I decided to pivot my course business into AI-assisted software, I knew things were going to be different… But the actual nature of the work continues to surprise me. (In a pleasant way!) Let’s get into it… […]
For an education business, a book is one of the most powerful lead-generation assets you can build. Someone who spends real time with your ideas at that depth gets to know you and forms a strong relationship with you, and that makes them more likely to buy from you later. But you can’t assume everyone […]
For years, I had a deep-seated fear that everything would disappear. The business would stop working, collapse, go to zero, and I’d be left destitute, sleeping under a bridge. It was persistent. For stretches, I thought about it when I woke up and before I went to bed. I never told anyone, because I thought, […]
There’s a conflict every established online education owner knows. Keep doing what has always worked, or try something new and risk chasing trends. I’ve watched it play out over the last two or three years. Business as Usual Feels Safe, but Disruption Is Safer Over Time Some long-standing businesses have faltered significantly. Other businesses of […]
Every business owner faces the same conflict. There are things you don’t want to do that would make more money, and things you really want to do that will probably be a little less profitable. The Number Replaces the Question You Started With Most people start a business because of a passion for something. In […]
It’s a strange topic, really: entrepreneurs struggling to take profit for themselves. Yet I meet them all the time. They’ve built a business. They’ve made it a success, which very few people do. They’ve generated revenue. They’ve made profit. And it’s there for the taking. Something still feels wrong. Underpaying Yourself Is a Symptom, Not […]
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