Build the Empire.
Keep the Freedom.

Scale your education business to 7+ figures with your freedom and integrity intact.

From the mentor behind your favourite creators.

Portrait of Olly Richards
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You’ve Built the Business. Now Make It Work for You.

I’m Olly Richards.

My journey didn’t start as an entrepreneur. It started in a smoky pub as a jazz musician and in a classroom as an English teacher. 

When I started my business, my goal was simple — make a living without losing what I loved.

2013
StoryLearning

In 2013, from a dusty café in the Middle East, I started my first education business, StoryLearning, to teach my passion for languages. 

$10M
Business

I grew that passion project into a $10M business that generates 7-figures in annual profit, needing only 4 days a month of my time. 

Freedom
As an Asset

That freedom allowed me to write books that sold 1.5 million copies, start multiple other 6 and 7-figure businesses, and invest in founders I believe in. 

Today, I mentor established education entrepreneurs to grow profitably, teach with integrity, and keep the freedom they started for.

The 7-Figure Trap

Building a profitable business is the easy part… The hard part is building a life you love.

Too many 6- and 7-figure entrepreneurs get trapped by hustle culture, only to wake up one day trapped in a business they hate. 

Building an aligned business means respecting the things you care about: 

  • Pride from creating great educational content
  • Balancing revenue with values and integrity
  • Responsibility towards your audience
  • Treating “time off” as a strength (not a weakness)

This is about using your expertise to benefit those who need it, so that as you scale, you build a business you love.

That’s what I’m here to help you with.

Olly presentation

The Difference 
Is Perspective

With the right strategies, frameworks and mindset, you can design your education business to be simple and highly profitable. 

It’s the ability to see the hidden leverage in your business, and it’s how I help entrepreneurs learn in hours or days what took me a decade to master.

The best way to understand this is to see it in action. My free case study breaks down the strategic thinking behind StoryLearning’s growth to a $10M business.

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