Over the last few years, I’ve watched every man and his dog start an email newsletter. I’ve seen everyone on Twitter label themselves a “storyteller”. (Who knew?) I’ve
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- Category: Strategy
Exactly what to do from $0 to $3M revenue
After working with 200+ education businesses this year, I’ve noticed that growth tends to break down in three different ways: $0-500k: More $500k-$1m: Better $1-3m: Less Knowing this,
Annual Business Review from 2024
Welcome to my annual review from the year that was 2024. Here’s the context:My rationale for starting this newsletter business in the first placeHow I made $175k in
This Is How I Explain Success
Recently, I was looking back over my business career, searching for the key inflection points.I discovered something quite profound:Every “big break” I had was the net result of
Organic vs Paid Traffic: Which Road Should You Take?
It’s the perennial dilemma for education entrepreneurs…Should I grow my business with paid ads, or stick with organic content?We all know the pros and cons…• Organic channels – they’re
A Primer on Angel Investing for Entrepreneurs
Sooner or later in your life as an entrepreneur, you’ll hear these fateful words…“I’ve got this GREAT opportunity!”Somebody’s starting a business…They think you should invest…Go in on it
Launch Lessons – Business Model Mastery workshop
This is an analysis of my most recent paid workshop - Business Model Mastery.Sales numbers, mistakes made, lessons.Seems you guys REALLY liked the last analysis I did on my hiring
How to Design & Sell Your Core Offer
One of the things I teach in my $10M Case Study is the concept of a Core Offer.The idea behind the Core Offer is that it’s the ONLY
Why Paid Ads Don’t Work for Creator Businesses
From: Olly Richards26th April 2024Hobbitshire: In full bloom (finally!)Today, I thought I’d write about the question of ads.And why ads don’t work for creator businesses.I see the same
Don’t Scale Your 7-Figure Business
Earlier this week, I talked to a friend who wants to scale his business.It’s a pivotal decision for him.Honestly felt like life-or-death.Thinking about it afterwards, I felt like