Question: How do you know when an online business has “grown up”? Answer: When their ideal customer lands on their website and says: “Holy s*** — this was
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- Category: Mindset
The “multiple avatars” problem (and how to fix it)
If you’ve been in business for a few years, you likely see a number of types of customers inside your business. For example, in my language business, StoryLearning,
Why you can’t enjoy your holidays
A few summers ago, I was on a driving holiday in Scotland. Glorious. Driving through the dramatic landscapes of Skye and Inverness… I felt like I was on
The real reason I went “all in” on this newsletter
When I started this newsletter in January 2023… It was mostly for fun. I wanted to do something creative again. I had stuff to talk about from 10+
The business model that millionaires get wrong
Do you want to know the most common way entrepreneurs build out their business models? It’s like this: “I saw XYZ guru talking on Twitter about their new
How a 7-figure Business Dies
You’ve read stories of how 7-figure businesses are built. But how does a 7-figure business die? In this tale, you’ll see how. And if you pay close attention,
Is THIS why your business model is broken?
Last year, I took a psychometric test called Kolbe-A. It’s like a personality test, but aimed at the business world. On the test, I scored a 9 on
Why being bored could make you millions
[Mentee] …yeah, you’re right. It makes sense to stick with the thing that’s working here. It’s really hard to say no to new things. But rather than starting this
The trapped CEO phenomenon (and how to escape it)
Business is about choices. And whatever is plaguing you in your business right now: you’ve lost momentum energy has disappeared you’re at a crossroads it’s just not as fun
Did somebody say the R-word? (I’m not scared)
People think that recessions cause businesses to fail. And they do. But most businesses fail for other reasons. Here are some examples: Travel businesses when a pandemic hits