How to Get Your Sales Funnels Working Better

From: Olly Richards29th March 2023Hobbitshire: One (funnel) step at a time…So, you’ve got a new product.Product is done.You’re ready to start selling the thing.But how?Email sequence? Probably.Sales page? Hopefully.Checkout? Unless you

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My Secret Teaching Framework (Revealed)

Today I’m going to teach you a simple and effective way to communicate anything.It’s a framework for delivering a message.If you package your messages up in this framework,

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The “Final 5%” Rule for Creating Viral Content

A lot of my day-to-day work is on creative projects.Sometimes, it’s doing the creation myself, such as writing this newsletter.Often, it’s overseeing the creation:Multiple YouTube channelsFacebook AdsSales pagesOther

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How To Sell Expensive Stuff With Email

If you sell expensive things online, you’ve probably been told you need to run webinars and do sales calls.But it turns out you can sell very expensive stuff

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How To Get More Views On Your Content

Today, we’re getting super tactical…With a glorious “first principles” trick that will get more eyeballs on the content you work so hard to create.Which means more sales for

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The Case for Daily Emails

From: Olly Richards10th August 2023Hobbitshire - Ever heard of “sea mist”? So it looks like you guys enjoyed last week’s email breakdown. In case you missed it, I

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 10-Minute Emails That Make You More Money

From: Olly Richards4th August 2023Hobbitshire: Something big is brewing…Last night, I was on the phone with my business mentor.About 47 minutes into the call, he told me an

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The Case Against Discounting

’ve been writing this newsletter for a little over six months now. It’s fascinating to start something new. One of the amusing things I’ve come to learn: The

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How To Use Killer Offers To Unlock Hidden Profits

From: Olly RichardsDate: 5th May 2023Lanzarote: On our annual StoryLearning team retreat!The other day, I saw this tweet:The tweet suggests:“Referral programs don’t work very well in 2023.”I sat

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My Writing Process – How I Write Words That Make Millions

From: Olly Richards 10th March 2023 Hobbitshire (Probably about to get rained on)​I built a $10m company by writing words on a screen.One word at a time.Week after

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