From: Olly Richards12th April 2024Hobbitshire: AKA AtlantisThe other day, I was chatting with an entrepreneur about money.He was telling me about his strategy for spending the money he
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How to Live Life on First Principles
This post is about how to live the good life as an entrepreneur…By using First Principles to decide how you spend your days.But I’m going to start with
How to Get Your Sales Funnels Working Better
From: Olly Richards29th March 2023Hobbitshire: One (funnel) step at a time…So, you’ve got a new product.Product is done.You’re ready to start selling the thing.But how?Email sequence? Probably.Sales page? Hopefully.Checkout? Unless you
Don’t Scale Your 7-Figure Business
Earlier this week, I talked to a friend who wants to scale his business.It’s a pivotal decision for him.Honestly felt like life-or-death.Thinking about it afterwards, I felt like
Why You Shouldn’t Hire a CMO
At many points during the growth of my business, I felt like I needed a Chief Marketing Officer.Here's I wanted a CMO:The business was growing just fine, but
Who Do You Need On Your Finance Team?
From: Olly Richards15th March 2024Hobbitshire: Not an invoice in sightFinance is never a problem for an online business…Until it is.For the first 4-5 years of my business, I
My Secret Teaching Framework (Revealed)
Today I’m going to teach you a simple and effective way to communicate anything.It’s a framework for delivering a message.If you package your messages up in this framework,
The “Final 5%” Rule for Creating Viral Content
A lot of my day-to-day work is on creative projects.Sometimes, it’s doing the creation myself, such as writing this newsletter.Often, it’s overseeing the creation:Multiple YouTube channelsFacebook AdsSales pagesOther
13 Ways to Practice Non-Attachment
Business advice tends to be all about helping you crush it...Smash it out of the park…Kick ass in the morning and take names in the evening.But there's something
What Is $10,000/hr Work?
From: Olly Richards19th January 2024Hobbitshire: Freezing my backside offOne of my earliest memories in the online business world was hearing some advice about delegating.The advice went like this:“Stop