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At many points during the growth of my business, I felt like I needed a Chief Marketing Officer. Here’s I wanted a CMO: The business was growing just fine, but I couldn’t see the next level. I didn’t know what the next stage of growth would look like. “How do we 10X this puppy?” — […]
From: Olly Richards15th March 2024Hobbitshire: Not an invoice in sight Finance is never a problem for an online business… Until it is. For the first 4-5 years of my business, I managed everything from my one bank account. Quite happily. We got cash? We good! But as we grew, things started getting more complex. Before […]
Today I’m going to teach you a simple and effective way to communicate anything. It’s a framework for delivering a message. If you package your messages up in this framework, they’ll be easily understood and remembered. And that’s like gold dust for teachers or marketers. Since learning this framework, I use it all the time: […]
A lot of my day-to-day work is on creative projects. Sometimes, it’s doing the creation myself, such as writing this newsletter. Often, it’s overseeing the creation: Multiple YouTube channels Facebook Ads Sales pages Other times, I’m just posturing on Twitter. From all the work I do on content, I’ve realised something important: It’s the final […]
Business advice tends to be all about helping you crush it… Smash it out of the park… Kick ass in the morning and take names in the evening. But there’s something just as important that I think we should be paying more attention to: How to be completely unattached to your goals. Because, although you […]
From: Olly Richards19th January 2024Hobbitshire: Freezing my backside off One of my earliest memories in the online business world was hearing some advice about delegating. The advice went like this: “Stop doing the $10/hr work, so you can focus on the $1,000/hr work instead!” Brilliant! As the years ticked by, I would hear this quote […]
From: Olly Richards12th January 2024Hobbitshire: Bring on Summer! (please) Obnoxious. Braggy. Crass. That’s how today’s newsletter may come across. After all, who wants to sit and read about someone on the internet talking about how much moolah they’re going to make? Not me! And yet, here I am. So, a couple of things… First, I […]
Well, hello you gorgeous people! Happy 2024! Judging by the emails I’ve been getting saying “Are you ok? What happened to you?”, I conclude that not everyone got my November message about taking the last month off! But take it off I did. And I’m pleased with that decision because I’m back, and raring to […]
When I wrote the homepage of my website earlier this year, I began with: “I run a $10M online education business.” Then… Just before publishing, I added a throwaway line at the last minute: “…working only 6 days a month.” I didn’t think much of it. But then an interesting thing happened. Throughout this year, […]
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