Level 1 of the Messaging game is being able to create that “Holy s—-, you wrote that email just for

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As StoryLearning grew, I got used to something that sucked: Money coming in through the door. And then flowing

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[Mentee] …yeah, you’re right. It makes sense to stick with the thing that’s working here. It’s really hard to say

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Most people never write about themselves in their emails. Not about themselves. Not about the people “behind the brand”.

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I was talking with an entrepreneur recently about a familiar dilemma: “Should I hire XYZ agency for a $30k

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